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Posts Tagged twitter marketing

Tuesday Morning Roundup: Latest Social Headlines (Nov 27th 2012)

Posted 27 November 2012 by
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It seems that freedom of speech and social media do not go hand in hand. Recently, there have been many arrests over tweets and Facebook posts. Until recently, Twitter had never blocked an account, but after a group in Germany started tweeting neo-Nazi comments it decided to take this unprecedented step. It has also agreed [...]

Tuesday Morning Roundup: Latest Social Headlines (Nov 13 2012)

Posted 13 November 2012 by
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CEO’s of Fortune 500 companies participate far less in social media networks than the rest of us. There have been interesting surveys conducted, and the findings are shocking! Having CEOs that actively interact and make themselves available on social platforms leads to greater faith in a company. In fact, 93% of those surveyed believe that [...]

Tuesday Morning Roundup: Latest Social Headlines (Nov 06 2012)

Posted 6 November 2012 by
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In this week’s social headlines it seems we are in for a Face-list, as Facebook has been quietly trying out a new tool for advertising, using the recycled name, “Marketplace”. This could give Craigslist a real run for its money. Apparently, users will be able to create short personal ads. These will show up in [...]

Tuesday Morning Roundup: Latest Social Headlines (Oct 30 2012)

Posted 30 October 2012 by
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I’m sure we have all seen and, in some cases, fallen for the sneaky, pointless viral links circulating Facebook more and more often these days. They go like this: “1. Click on Photo, 2. Comment Jump 3. See what happens.” What happens? Nothing! This is a sneaky tactic to make cyber scammers rich. These pages [...]

Tuesday Morning Roundup: Latest Social Headlines (Oct 16 2012)

Posted 16 October 2012 by
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Top news in the world of social media seems to be pointing to an on-going scandal where social media consulting firms are buying “fake followers” to increase the visibility of their own profiles. This leads one to ask, “What is the deal with the numbers?”  One would think the word social is an obvious clue. [...]

What do Sponsored Tweets Mean for Twitter Users?

Posted 3 September 2012 by
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MyBroadband reports that you no longer have to be an uber-celebrity, like Charlie Sheen or Kim Kardashian, to earn a couple of bob tweeting about your favourite chocolate or brand of TV. Apparently, Ad Dynamo now allows anyone to sign up and start getting paid for promoted tweets – if they stick to prepared briefs [...]

What exactly is the conversion value of a Like?

Posted 12 July 2012 by
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If you’re in digital marketing you’re probably used to the conflicting information that does the rounds. The fact that conflicting information comes from reputable sources doesn’t help us sort out fact from fiction, or the good from the bad. Take, for example, new research reported by eMarketer.com, which goes to show that a Like on [...]

Twitter marketing: celebs, promotions, cost and ethics

Posted 24 June 2011 by
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Marketing on Twitter is not a minefield; in fact, it’s hardly a field at all. If you have the money you can pay people to tweet good reviews about your products. If you have even more money you can buy promoted tweets and ensure that you appear in trends, follow recommendations and timelines. Appearing in [...]