There is an art to writing effective PPC ads. It’s not as simple as sticking to the 25-character headline, two 35-character description and 35-character display URL limits. Although, truth be told, sticking to the character limits is an art itself. There are a number of things you need to keep in mind when drafting PPC [...]
Posts Tagged PPC ads
Nail Facebook PPC advertising
Posted 20 July 2011 by SandyTagged As: PPC ads, PPC. Facebook PPC | Categories: PPC | Leave a Comment
The efficacy of Pay Per Click ads on Facebook may still be up for debate, but most digital marketers advocate a better safe than sorry approach. Seeing as Facebook gets more visits than Google, it makes sense to leverage its potential to help you meet your advertising goals. Facebook PPC has some advantages that search [...]