When it comes to mobile optimisation Bryson Meunier divides SEOs into two categories: those who believe in developing different strategies for mobile and desktop SEO, including delivering a separate mobile URL; and those who believe in making desktop driven sites easy for mobile browsers to access, which means only one URL. Both sides vociferously defend [...]

As insane as it sounds there are industries in today’s modern world that still haven’t cottoned onto digital communication and modes of business. The first that springs to mind is insurance, which is struggling to shrug off its staid modus operandi. Print media has also been reluctant to abandon tried and trusted avenues in favour [...]