CEO’s of Fortune 500 companies participate far less in social media networks than the rest of us. There have been interesting surveys conducted, and the findings are shocking! Having CEOs that actively interact and make themselves available on social platforms leads to greater faith in a company. In fact, 93% of those surveyed believe that [...]
Archive for the Social Media Category
Tuesday Morning Roundup: Latest Social Headlines (Nov 13 2012)
Posted 13 November 2012 by AynsleyTagged As: Facebook, facebook marketing, linkedin, social media, social media followers, social media marketing, Twitter, twitter marketing | Categories: Social Media, Uncategorized | Leave a Comment
Tuesday Morning Roundup: Latest Social Headlines (Nov 06 2012)
Posted 6 November 2012 by AynsleyTagged As: blogging, Facebook, facebook marketing, linkedin, social media marketing, Twitter, twitter marketing | Categories: Social Media, Uncategorized | Leave a Comment
In this week’s social headlines it seems we are in for a Face-list, as Facebook has been quietly trying out a new tool for advertising, using the recycled name, “Marketplace”. This could give Craigslist a real run for its money. Apparently, users will be able to create short personal ads. These will show up in [...]
Tuesday Morning Roundup: Latest Social Headlines (Oct 30 2012)
Posted 30 October 2012 by AynsleyTagged As: Facebook, facebook marketing, linkedin, social media marketing, Twitter, twitter marketing | Categories: Social Media, Uncategorized | Leave a Comment
I’m sure we have all seen and, in some cases, fallen for the sneaky, pointless viral links circulating Facebook more and more often these days. They go like this: “1. Click on Photo, 2. Comment Jump 3. See what happens.” What happens? Nothing! This is a sneaky tactic to make cyber scammers rich. These pages [...]
Tuesday Morning Roundup: Latest Social Headlines (Oct 23 2012)
Posted 23 October 2012 by AynsleyTagged As: | Categories: News, Social Media | Leave a Comment
This is not the most comforting of news, especially for parents, but we need to make people aware of the dangers. A recent study conducted by the Internet Watch Foundation (IWF), which was carried out over a 47-hour period during four weeks, found that 88 per cent of nude or explicit photos and videos posted [...]
Is Pinterest the New E-Commerce Platform?
Posted 18 October 2012 by SandyTagged As: e-commerce, online shopping, pinterest, pinterest marketing, pinterest shopping, social media marketing | Categories: Social Media | 1 Comment
If a study by BizRate is to be believed then yes, Pinterest is well on its way to becoming the destination of choice among social shoppers (Marketing Land). If you think that people use Pinterest mainly to gawk at pictures of stunning landscapes, stunning food and cute animals then you’re right. The study shows that [...]
Tuesday Morning Roundup: Latest Social Headlines (Oct 16 2012)
Posted 16 October 2012 by AynsleyTagged As: blogging, brands, Facebook, guest posts, linkedin, online brand, seo companies, social media, twitter marketing | Categories: News, Social Media | Leave a Comment
Top news in the world of social media seems to be pointing to an on-going scandal where social media consulting firms are buying “fake followers” to increase the visibility of their own profiles. This leads one to ask, “What is the deal with the numbers?” One would think the word social is an obvious clue. [...]
Tuesday Morning Roundup: Latest Social Headlines (Oct 9 2012)
Posted 9 October 2012 by AynsleyTagged As: Facebook, facebook search engine, linkedin, social media, social search engine, Twitter | Categories: Digital Marketing, Social Media | Leave a Comment
The world of social media is extending beyond simple social interaction. It seems that over the eight years of Facebook’s existence it has been collecting data from its now one billion users (as if we ever doubted that) and there is talk that this information will be used to fuel some sort of social search [...]
What do Sponsored Tweets Mean for Twitter Users?
Posted 3 September 2012 by SandyTagged As: promotional tweets, sponsored tweets, Twitter, twitter advertising, twitter marketing | Categories: Social Media | Leave a Comment
MyBroadband reports that you no longer have to be an uber-celebrity, like Charlie Sheen or Kim Kardashian, to earn a couple of bob tweeting about your favourite chocolate or brand of TV. Apparently, Ad Dynamo now allows anyone to sign up and start getting paid for promoted tweets – if they stick to prepared briefs [...]
Quickie: ORM and Emergency Communication Updates
Posted 31 August 2012 by SandyTagged As: crisis communication, emergency communication, online reputation management, ORM | Categories: ORM, Social Media | Leave a Comment
Show me the money Digital marketing is a diverse field. It encompasses a variety of specialisations, from PPC management and content writing to social media strategies and online reputation management. As consumers become freer with their opinions online and reports of bad service become more common, online reputation management (ORM) looks set to be one [...]
SEO Remains Best Lead Generator for B2B and B2C Marketers
Posted 31 August 2012 by SandyTagged As: b2b marketing, b2c marketing, online marketing, PPC, SEO, social media, social media marketing | Categories: Digital Marketing, PPC, SEO, Social Media | Leave a Comment
SEO is your best long-term online marketing strategy and PPC works best over the short-term. That’s how it’s always been. Social media has been sexy and attention grabbing but SEO and PPC are the old standbys. Until now, that is. A recent article by Matt McGee (Search Engine Land) suggests that while SEO is still [...]