You know that blogging is essential to your business, right? Right? It regularly adds fresh content to your website, it attracts an interested audience, it increases your credibility as an industry expert, and it helps you engage directly with the blog reading public. But, it’s time consuming, and it takes time to attract a crowd [...]
Archive for the Copywriting Category
Would You Trust an Outsource Blogger?
Posted 8 April 2013 by SandyTagged As: blog writing, blogging, freelance bloggers, outsource blogger, outsource blogging, outsourcing | Categories: Copywriting, SEO | Leave a Comment
WordPress User Guide
Posted 26 October 2012 by SandyTagged As: blog, blogging, how to use wordpress, wordpress, wordpress blog, wordpress blogging, wordpress guide | Categories: Copywriting | 2 Comments
WordPress started out as a simple blogging platform. It was free to anyone who wanted to set up a personal or business blog. Its application was such that blogs could be hosted on WordPress itself or integrated into existing websites. These days, it’s also used as a content management system (CMS), which means it’s a [...]
To Guest Post or Not to Guest Post?
Posted 12 October 2012 by SandyTagged As: guest blog posts, guest blogging, guest blogs, guest post writing, guest posts | Categories: Copywriting, SEO | 3 Comments
Google’s gone update mad and search engine marketers are scampering to keep up. Black hatters are being shown the door and white hatters are watching them leave in smug satisfaction. Some of them at least because, as was bound to happen, some black hatters are still gaming the system and some white hatters have been [...]
Content Marketing: Have You Considered Writing an eBook?
Posted 5 October 2012 by SandyTagged As: content marketing, content marketing strategy, ebook, ebook marketing, marketing strategy | Categories: Copywriting, Digital Marketing | Leave a Comment
Google’s slew of updates has really underlined the importance of good quality content, not only on websites but also as part of a marketing strategy. Content marketing is best used to establish your authority in your industry, to connect with consumers and to drive traffic to your website and, in some cases, get feet in [...]