Don’ts Keyword Stuffing While most companies refrain from keyword stuffing, it is still the biggest no-no of SEO. In the past, people used to stuff meta tags with irrelevant key words in order to boost their rankings. If you were to do this today, you would be penalized by the search engine companies. To avoid [...]
The Dos & Don’ts of SEO – a newbie’s perspective
Posted 27 January 2012 by SandyTagged As: seach engine optimisation, search engine, SEO | Categories: SEO | Leave a Comment
What makes a great website?
Posted 27 January 2012 by AdminTagged As: search engine friendly | Categories: SEO | Leave a Comment
Some websites just make us want to know more, while others make us click back and go to another website. So what aspects of a website make it worthy of our attention? SEF (Search Engine Friendly) This one is usually overlooked, but a search engine friendly website allows people to discover you. An SEF website [...]
Mobile email marketing and m-commerce this festive season
Posted 7 December 2011 by SandyTagged As: email marketing, m-commerce, mobile marketing, mobile phones, mobile SEO | Categories: SEO | Leave a Comment
By now you must be sick of all the blogs and articles that emphasise the importance of mobile SEO or adapting web design and marketing to suit mobile platforms. Bear with me, as here comes another one. It’s the holiday season, just about, which means that people are in a gift buying frenzy and a [...]
Chrome challenges IE’s crown
Posted 5 December 2011 by SandyTagged As: browser, chrome, firefox, internet browser, internet explorer, web browser | Categories: News | Leave a Comment
What internet browser do you use? When I was noob I used Internet Explorer (IE). Don’t all noobs? I mean, it is the default browser on pretty much all PCs. My first digital marketing agency put me onto Firefox and it’s been my default browser ever since. Well, at least until a month or so [...]
Irrelevant, repetitive search results are on the way down
Posted 2 November 2011 by SandyTagged As: google search results, search results | Categories: SEO | Leave a Comment
You know how frustrating it can be when you type in a search query and don’t get the results that you want; then you type in another query – different but similar – and you get results that are much the same? Well, it appears that Google is finally going to do something about it. [...]
Discovering how SEO works
Posted 31 October 2011 by AdminTagged As: SEO, seo basics, what is seo | Categories: SEO | Leave a Comment
It was only a few months ago that I heard of the term “search engine optimization”. As an intern, I still only have a vague idea of how it works, but it certainly seems to be the “in” thing when it comes to advertising online. From the little that I do understand, SEO is all [...]
Phishers of men and money
Posted 7 October 2011 by SandyTagged As: online security, phishing scams | Categories: SEO | Leave a Comment
You’ve probably seen them countless times before; the emails telling you that there has been a problem with your bank account or your tax return or your postal delivery. You’ve probably ignored them, which is a good thing. These emails are called phishing scams, which is a great name for a thorny problem. Phishing scams [...]
Top searches on Google South Africa for September 2011
Posted 7 October 2011 by SandyTagged As: | Categories: News, SEO | Leave a Comment
As one might imagine with a month full of Facebook updates and privacy shenanigans, the top search for the month of September was, very simply, Facebook. What is also not surprising in a rugby mad nation is that rugby made it to seventh place. Google only made it to fifth place. Top 10 searches: [...]
Bing rings in the changes but does anybody care?
Posted 26 September 2011 by SandyTagged As: bing, bing news, bing search, bing updates | Categories: News | Leave a Comment
Remember Bing – the other search engine? Well, Bing is working just as hard as Google and Facebook to improve its service and entice users. The problem for Bing is that it’s simply not considered as news worthy as the other two internet giants, so its updates fly beneath the radar. If you’re a regular [...]
6 Lessons SEOs can learn from CSI
Posted 21 September 2011 by SandyTagged As: SEO, seo lessons | Categories: SEO | Leave a Comment
I have recently started watching CSI: Crime Scene Investigation (that’s the original and best for the uninitiated) from scratch and it occurred to me that the show has several lessons to teach SEOs, with the overarching lesson being never give up. 1) A bad start isn’t the end of the world. The pilot episode is [...]