A few years ago (three or four years ago, I think), researchers conducted a study to find out how willing Facebook users are to friend complete strangers. They set up two accounts for fictional “people” and used cute animals as profile pictures. It didn’t take long before both accounts had hundreds of friends. Even more [...]
Archive for 7 November 2011
Facebook has privacy settings – use them
Posted 7 November 2011 by SandyTagged As: Facebook, facebook privacy, facebook privacy settings | Categories: Social Media | Leave a Comment
SEO is always the trump card
Posted 7 November 2011 by SandyTagged As: lead generation, PPC, SEO, social media | Categories: PPC, SEO, Social Media | Leave a Comment
As someone who started her career in digital marketing with a crash course in SEO, I’m a loyal believer in its intrinsic benefits. I know PPC is great and social media marketing is the current trendy channel of choice, but I keep coming back to SEO and the necessity of having a properly optimised website [...]