If you’re in SEO you should know that SEOmoz is huge. If you’re just dipping your toe in the water, you should have at least come across the name. SEOmoz co-founder Rand Fishkin is among the most respected in the online marketing community. His word may not be law but it comes pretty damn close. [...]
Archive for April 2011
SEOmoz is working on some updates just for you
Posted 18 April 2011 by SandyTagged As: | Categories: SEO | Leave a Comment
One outstanding online reputation management disaster will haunt you forever
Posted 15 April 2011 by SandyTagged As: brands, online reputation management, reputation disaster, video campaign | Categories: Online PR, ORM | Leave a Comment
No one really likes to acknowledge it, but people take pleasure in others’ pain. It’s called Schadenfreude and it’s what enables us to enjoy the fall of the big and powerful. Social media provides us with every opportunity to watch brands fail spectacularly, but while we shake our heads in disbelief at the utter stupidity [...]
Blogging: past, present and future
Posted 12 April 2011 by SandyTagged As: | Categories: Social Media, Viral Marketing | Leave a Comment
Blogging has been around for a lot longer than you think (certainly longer than I thought). As a practice it first came to public attention in 1994, when Justin Hall, a student at Swarthmore College, decided that what he really needed to do was share his most intimate thoughts with the world at large. Given [...]
Don’t sell your soul to dodgy SEO firms
Posted 10 April 2011 by SandyTagged As: | Categories: SEO | Leave a Comment
So, you know that you need search engine optimisation (SEO) if you want to be competitive online, but with all the stories of SEO snake oil around you’re not sure who to trust. There are a number of unethical and morally bereft SEO agencies that promise you first page rankings within a matter of days. [...]
Top Searches on Google South Africa (Google.co.za) – March 2011
Posted 1 April 2011 by AntTagged As: | Categories: News, SEO | Leave a Comment
The Japanese earthquake, John Cena and Cricket World Cup lead the top rising searches for the month of March on Google South Africa. The top 50 searches for March remain much the same as February with an even spread across search relating social media, email, news, entertainment, banking and jobs. Top Searches Google.co.za – March [...]
Study reveals cats’ brains are more in tune with online search than humans
Posted 1 April 2011 by AdminTagged As: | Categories: SEO | 1 Comment
A recent research study on global online search behaviour has revealed that humans are not as search savvy as originally thought. Far from being at the top of the cognitive food chain, it turns out that people have a thing or two to learn from their feline companions. MRIs and EEGs prove that when it [...]